{"product_id":"printed-sweetheart-neck-slip-midi-dress-ruffle-hem","title":"Printed Sweetheart Neck Slip Midi Dress with Ruffle Hem","description":"\u003ch3\u003eWhy You'll Love It\u003c\/h3\u003e\u003cp\u003eWhen you want an easy dress that looks polished with minimal effort, this printed slip midi dress is designed to do the work for you. The fitted bodice, elongated print placement, and softly flared hem create a flattering line that feels feminine, confident, and occasion-ready. Adjustable-looking slim straps and a smooth-looking finish make it an easy pick for dinners, vacations, parties, and dressy daytime plans.\u003c\/p\u003e\u003ch3\u003eDesign Details\u003c\/h3\u003e\u003cp\u003eThis dress features a sweetheart neckline with slim shoulder straps, a body-skimming silhouette, and an ornate allover print that visually lengthens the frame. The print appears placed to contour the waist and torso, while the flounced lower skirt adds movement and a softer finish through the hem. The back appears open and straight across for a clean, elegant look.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSweetheart neckline and slim straps frame the shoulders for a refined, feminine effect.\u003c\/li\u003e\n\u003cli\u003ePlaced ornate print draws the eye vertically for a longer, leaner-looking silhouette.\u003c\/li\u003e\n\u003cli\u003eBody-skimming cut follows your shape without looking bulky, making it easy to dress up.\u003c\/li\u003e\n\u003cli\u003eRuffle hem adds fluid movement so the dress feels softer and more elevated in motion.\u003c\/li\u003e\n\u003cli\u003eMidi length offers versatile coverage for events, vacations, and dressy day-to-night styling.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eFabric \u0026amp; Fit\u003c\/h3\u003e\u003cp\u003eThe fabric appears lightweight with a smooth surface and soft drape. The construction looks streamlined through the bodice and hips with a regular-to-slim fit, then releases into a lightly flared ruffle hem. The neckline is sweetheart, the sleeves are sleeveless with slim straps, and the length falls to a midi silhouette. The pattern is an intricate scroll-inspired print with contrast border detailing near the hem. Visible stitching and clean print placement give it a polished finish.\u003c\/p\u003e\u003ch3\u003eWhere to Wear\u003c\/h3\u003e\u003cp\u003eStyle it with strappy heels and a clutch for weddings, garden parties, date nights, or summer celebrations. For vacation dinners or resort styling, pair it with heeled sandals, a woven bag, and delicate jewelry. It also works beautifully for brunches, bridal events, or sunset photos when you want a dress that feels special without being overdone.\u003c\/p\u003e\u003ch3\u003eSize Guide\u003c\/h3\u003e\u003cp\u003eFit advice: Slim fit through the bodice and hips with a gentle flare at the hem. If you are between sizes or prefer a less close fit, consider sizing up. Manual measurement may vary by 0.4-1.2 inches.\u003c\/p\u003e\u003ctable\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003cth\u003eBust (in)\u003c\/th\u003e\n\u003cth\u003eWaist (in)\u003c\/th\u003e\n\u003cth\u003eHip (in)\u003c\/th\u003e\n\u003cth\u003eLength (in)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eXS\u003c\/td\u003e\n\u003ctd\u003e31.5-33\u003c\/td\u003e\n\u003ctd\u003e24-25.5\u003c\/td\u003e\n\u003ctd\u003e34-35.5\u003c\/td\u003e\n\u003ctd\u003e48\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eS\u003c\/td\u003e\n\u003ctd\u003e33-34.5\u003c\/td\u003e\n\u003ctd\u003e25.5-27\u003c\/td\u003e\n\u003ctd\u003e35.5-37\u003c\/td\u003e\n\u003ctd\u003e48.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eM\u003c\/td\u003e\n\u003ctd\u003e34.5-36\u003c\/td\u003e\n\u003ctd\u003e27-28.5\u003c\/td\u003e\n\u003ctd\u003e37-38.5\u003c\/td\u003e\n\u003ctd\u003e49\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eL\u003c\/td\u003e\n\u003ctd\u003e36-38\u003c\/td\u003e\n\u003ctd\u003e28.5-30.5\u003c\/td\u003e\n\u003ctd\u003e38.5-40.5\u003c\/td\u003e\n\u003ctd\u003e49.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eXL\u003c\/td\u003e\n\u003ctd\u003e38-40.5\u003c\/td\u003e\n\u003ctd\u003e30.5-33\u003c\/td\u003e\n\u003ctd\u003e40.5-43\u003c\/td\u003e\n\u003ctd\u003e50\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e2XL\u003c\/td\u003e\n\u003ctd\u003e40.5-43\u003c\/td\u003e\n\u003ctd\u003e33-35.5\u003c\/td\u003e\n\u003ctd\u003e43-45.5\u003c\/td\u003e\n\u003ctd\u003e50.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e3XL\u003c\/td\u003e\n\u003ctd\u003e43-45.5\u003c\/td\u003e\n\u003ctd\u003e35.5-38\u003c\/td\u003e\n\u003ctd\u003e45.5-48\u003c\/td\u003e\n\u003ctd\u003e51\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\u003ch3\u003eStyling \u0026amp; Care\u003c\/h3\u003e\u003cp\u003ePair with nude or metallic heels to keep the silhouette long and clean, or add a light wrap for evening events. A woven mini bag, simple drop earrings, and a soft updo complement the romantic print beautifully. For care, use gentle washing or professional care as appropriate for delicate printed fabrics, and avoid high heat to help preserve the color and shape. If you need help choosing a size or styling your color option, our team is happy to assist after purchase.\u003c\/p\u003e","brand":"COACO","offers":[{"title":"Sky Blue \/ XS","offer_id":54287451455821,"sku":"AKA0709047-SKY-BLUE-XS-OL2","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Sky Blue \/ S","offer_id":54287451488589,"sku":"AKA0709047-SKY-BLUE-S-RC6","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Sky Blue \/ M","offer_id":54287451521357,"sku":"AKA0709047-SKY-BLUE-M-D6H","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Sky Blue \/ L","offer_id":54287451554125,"sku":"AKA0709047-SKY-BLUE-L-OTH","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Sky Blue \/ XL","offer_id":54287451586893,"sku":"AKA0709047-SKY-BLUE-XL-HRE","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Sky Blue \/ 2XL","offer_id":54287451619661,"sku":"AKA0709047-SKY-BLUE-2XL-2QS","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Sky Blue \/ 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